East Street Market

Location: Walworth, London

Status: Concept

Sector: Community

People: Southwark Council | East Street Community

Preserving traditions, celebrating cultures

East Street Market’s brand identity celebrates its rich cultural history and diverse community, brought to life through vibrant visual elements and meaningful interactions.

The Design guidelines we created are the foundation for a cohesive and consistent brand experience across all touchpoints, whether in digital communication, physical signage, or community engagement. The market’s unique identity is shaped by its past, people, and enduring spirit, connecting the old with the new.

East Street Market, nestled in the heart of South East London, is more than just a place to shop for fresh produce or vintage clothing—it’s a living testament to the city’s rich cultural heritage and evolution. For over 150 years, the market has served as the beating heart of Walworth, drawing traders, visitors, and locals from all walks of life, each adding to its vibrant energy. Given the market’s deep connection to the community, the design process was a collaborative effort, involving members of the East Street community as we co-designed the new branding, ensuring it truly reflected the market’s spirit.